About Tanzeel SEO Expert
A specialist SEO practice for Pakistani businesses — senior people, honest methods, and accountability to revenue instead of reports.
Tanzeel SEO Expert is not a full-service agency that does SEO on the side. We are a specialist practice: search is what we do all day, every day, for businesses across Pakistan — from Lahore and Karachi to Islamabad, Faisalabad, Multan, Peshawar, and beyond.
The practice was built on a simple frustration: too many Pakistani businesses have paid for SEO and received activity instead of outcomes — automated reports, spammy links, and excuses when rankings never moved. We exist to be the opposite of that experience.
A specialist practice, not a department
In a generalist agency, SEO is one department among many, competing for attention with ads, social media, and design. Here, search is the entire business. Every person on the team — technical, content, outreach, development — works on making websites earn their rankings. That depth is what competitive niches demand, and it is what generalists structurally cannot offer.
Specialization also means we say no. If SEO is the wrong channel for your business, or your budget cannot support the work your niche requires, we will tell you before you spend a rupee. Turning away bad-fit work is how we keep every engagement one we can genuinely stand behind.
Pakistan focus, honest methods
We work in the Pakistani market — PKR pricing, local search behaviour, Urdu-English mixed queries, the competitive realities of cities like Lahore and Karachi. Our strategies are built for this market, not imported from US playbooks and relabeled.
Our methods are deliberately unglamorous: technical repair, genuinely useful content, manual outreach for real links, and Google Business Profile work done properly. No link schemes, no doorway pages, no secret techniques. Everything we do, we can explain to you in plain language — and everything we do is work your site keeps even if you leave.
Accountability to revenue, not reports
Our reporting answers one question first: what did organic search do for your business this month? Rankings and traffic are in the report, but they are the supporting cast — leads, calls, and sales are the headline. If the work is not moving your revenue, we would rather you know it and we fix it than read a cheerful report about impressions.
That standard applies to this website too. Our guides tell you what SEO costs and how to vet providers — including us. Our portfolio labels samples as samples. We hold ourselves to the same honesty we recommend, because in a market full of hype, honesty is the actual differentiator.
Meet the team
The people behind the work — strategists, developers, and outreach specialists working together on your growth.
Tanzeel Rafiq
Founder of the practice and lead strategist on every engagement. Tanzeel sets the SEO strategy, oversees execution across all disciplines, and is personally accountable for results.
Jamshaid Khan
Handles WordPress development and technical implementation — theme optimization, site speed, and making sure technical SEO recommendations actually get built correctly.
Zohaib Khan
Builds fast, clean frontends that search engines and users both reward — responsive layouts, Core Web Vitals, and pixel-precise implementation.
Ghulam Abbas
Runs paid search alongside organic efforts, so clients get immediate visibility from PPC while SEO compounds — and clean data on which keywords actually convert.
Jaweria Shafeeq
Earns real links through manual outreach and relationship building — the slow, legitimate authority work that spammy packages skip.
Muhammad Shafiq
Specializes in Shopify stores — technical SEO for e-commerce catalogues, conversion-focused structure, and apps configured without the bloat.
Nida Qasim
Writes the genuinely useful, search-optimized content that rankings are built on — no thin filler, no keyword stuffing, just content worth ranking.
Frequently asked questions
We are based in Pakistan and serve clients across the country — Lahore, Karachi, Islamabad, Rawalpindi, Faisalabad, Multan, Peshawar, Quetta, and beyond. SEO work is location-independent; what matters is understanding your market, not sharing your postcode.
The team listed below — no bait-and-switch to unsupervised juniors. Tanzeel leads strategy personally, and each discipline (technical, content, outreach, development) is handled by the specialist named here.
Our primary focus is Pakistani businesses, and our pricing and playbooks are built for this market. If you are based elsewhere and the fit is right, we are open to a conversation — the honest methods are the same everywhere.
Ready to grow on Google?
Tell us about your business and get a free, honest SEO audit — with prioritized recommendations you keep either way.